Amazon, the global online retail giant, has been on an upward trajectory since its inception in 1994. The company's expansion plans have taken it to different world territories, including the United Arab Emirates (UAE). It has made significant progress in the UAE market, introducing new services, expanding its product range, and creating jobs in the region. This case study highlights ... https://www.markaicorporateservices.com/blogs/case-study-amazon-adapting-in-the-uae