Utility markers, also known as customer experience markers (CXM), allow businesses to gain critical insights into customer interactions and experiences across various touchpoints. These include both digital channels like websites and apps as well as physical spaces like retail outlets and customer contact centers. Utility markers help businesses understand customer sentiments, pain po... https://medium.com/@prachicmi1/utility-markers-market-poised-for-high-growth-due-to-increasing-investment-in-infrastructure-f4ad456d3f8a