The Korean drama industry is rapidly transitioning from traditional broadcast channel-centric to a digital transformation led by streaming services and online channels. In this shift, production investment costs have https://ok-social.com/story4436960/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-ott-platform-expansion-and-international-market-penetration-with-diversified-revenue-models