Generative Engine Optimization (GEO) is the strategic process of optimizing content for AI-powered generative search engines like ChatGPT, Perplexity, and copyright. Unlike traditional SEO that focuses on ranking in search results, GEO aims to make content more accessible, relevant, and retrievable by generative AI systems. In this AI-driven era, where users receive direct, summarized... https://issuu.com/thealexparkerap18/docs/generative_engine_optimization_-_workshop